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	<title>Full Frontal ROI &#187; About Me</title>
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	<description>Exposing Social Media Results</description>
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		<title>Upcoming Speaking Event: Unicorns, Leprechauns and other Social Media Measurement Myths Busted</title>
		<link>http://fullfrontalroi.com/2010/09/upcoming-speaking-event-unicorns-leprechauns-and-other-social-media-measurement-myths-busted/</link>
		<comments>http://fullfrontalroi.com/2010/09/upcoming-speaking-event-unicorns-leprechauns-and-other-social-media-measurement-myths-busted/#comments</comments>
		<pubDate>Thu, 02 Sep 2010 20:53:01 +0000</pubDate>
		<dc:creator>Nichole</dc:creator>
				<category><![CDATA[About Me]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Return on Marketing Investment]]></category>
		<category><![CDATA[ROI]]></category>
		<category><![CDATA[Social Media Examiner]]></category>
		<category><![CDATA[Success Measures]]></category>

		<guid isPermaLink="false">http://nicholekelly.com/?p=431</guid>
		<description><![CDATA[Unlike unicorns and leprechauns, social media measurement DOES exist and CAN be tracked. Nichole Kelly will bust the common myths of social media measurement and share the keys to defining metrics that truly impact your business. The discussion will focus on actionable tips to define your metrics, simple ways to apply them to bottom line results, and concrete tactics to analyze their impact on your business objectives. This will be an extremely informative discussion, followed by a Q&#038;A segment that will turn your social media measurement strategy from legend to reality.]]></description>
			<content:encoded><![CDATA[<p></p><div><span style="widows: 2; text-transform: none; text-indent: 0px; border-collapse: separate; font: medium 'Times New Roman'; white-space: normal; orphans: 2; letter-spacing: normal; color: #000000; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px;"><span style="line-height: 19px; font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; font-size: 13px;"><span style="WIDOWS: 2; TEXT-TRANSFORM: none; TEXT-INDENT: 0px; BORDER-COLLAPSE: separate; FONT: medium 'Times New Roman'; WHITE-SPACE: normal; ORPHANS: 2; LETTER-SPACING: normal; COLOR: #000000; WORD-SPACING: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px"><span style="LINE-HEIGHT: 19px; FONT-FAMILY: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; FONT-SIZE: 13px">I&#8217;ll be speaking about social media measurement at the end of September in Baltimore. If you&#8217;re in the area I would love the opportunity to meet you, shake your hand, and hear how you are measuring your efforts!</span></span></span></span></div>
<p><span style="widows: 2; text-transform: none; text-indent: 0px; border-collapse: separate; font: medium 'Times New Roman'; white-space: normal; orphans: 2; letter-spacing: normal; color: #000000; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px;"><span style="line-height: 19px; font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; font-size: 13px;"><span style="WIDOWS: 2; TEXT-TRANSFORM: none; TEXT-INDENT: 0px; BORDER-COLLAPSE: separate; FONT: medium 'Times New Roman'; WHITE-SPACE: normal; ORPHANS: 2; LETTER-SPACING: normal; COLOR: #000000; WORD-SPACING: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px"><span style="LINE-HEIGHT: 19px; FONT-FAMILY: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; FONT-SIZE: 13px"></p>
<div><span class="Apple-style-span" style="widows: 2; text-transform: none; text-indent: 0px; border-collapse: separate; font: medium 'Times New Roman'; white-space: normal; orphans: 2; letter-spacing: normal; color: #000000; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px;"><span class="Apple-style-span" style="line-height: 19px; font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; font-size: 13px;"><strong class="Apple-style-span" style="font-weight: bold;">Speaker:</strong><span class="Apple-converted-space"> </span>Nichole Kelly, Director of Social Media for CareOne Debt Relief Services</span></span></div>
<p></span></span><span class="Apple-style-span" style="widows: 2; text-transform: none; text-indent: 0px; border-collapse: separate; font: medium 'Times New Roman'; white-space: normal; orphans: 2; letter-spacing: normal; color: #000000; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px;"><span class="Apple-style-span" style="line-height: 19px; font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; font-size: 13px;"><strong class="Apple-style-span" style="font-weight: bold;">Date:</strong><span class="Apple-converted-space"> </span>Wednesday September 29, 8:00 -9:30 AM</p>
<p><a href="http://guest.cvent.com/d/ldqf03/4W" target="_blank">Register ONLINE  now (Click Here)</a></p>
<p></span></span><strong style="font-weight: bold;">Description:</strong></p>
<p>Unlike unicorns and leprechauns, social media measurement DOES exist and CAN be tracked. Nichole Kelly will bust the common myths of social media measurement and share the keys to defining metrics that truly impact your business. The discussion will focus on actionable tips to define your metrics, simple ways to apply them to bottom line results, and concrete tactics to analyze their impact on your business objectives. This will be an extremely informative discussion, followed by a Q&amp;A segment that will turn your social media measurement strategy from legend to reality.</p>
<p><strong style="font-weight: bold;">Location:</strong> Morton&#8217;s in the Sheraton Inner Harbor, 300 S. Charles Street Baltimore 21201 410-547-8255</p>
<p><strong style="font-weight: bold;">Parking:</strong> in the Sheraton Ramp, $5 with AMA coupon</p>
<p> </p>
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